Lucky Dragons

What is Lucky Dragons?

To all of those I met at the handful of conferences I attended before Covid-19 sent everything to digital, and all of those I met over email or Zoom since, it was a pleasure to meet you. I hope we get the chance to meet again when all of this is over, and you can reach me at any of my contact details listed at the bottom if you want to catch up in the meantime.

I’m still not 100% sure what I’ll be doing next, but I suspect it will still be in the gambling industry. This has been my life for more than a decade, and it’s an industry I continue to love and appreciate. No matter if I continue to write about it or throw myself back into an operations setting, it will always be apart of who I am. If you still want to be in touch, you can connect with me on LinkedIn, or you can follow me on Twitter if you to know whatever tangent I’ve gone off on next.

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How to play Lucky Dragons

They recommended banning direct marketing by operators and affiliates except for essential account or safety communications.

The committee also suggested a ban on inducements (free bets, sign-up bonuses) as these promotions stimulate betting activity and recruit new or lapsed customers.

Another point of contention was content marketing and influencer promotions. The Lords committee advised treating this as advertising and, if a full ban were not immediately feasible, prioritising its prohibition.

About Lucky Dragons

During a previous Sphere earnings call, Sphere chair Jim Dolan teased a “broomstick ride with a witch.”

That line got repeated as part of “Wizard 2.0,” with most media outlets assuming it was to be among the production’s new effects.

Our suspicion is that Dolan was referring to an immersive video simulator—likely intended for the lobby before the movie begins.